OB Sports Golf & Leisure

WINTER 2017

Golf sports and leisure

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● TOUR REPORT OB SPORTS GOLF & LEISURE ❘ WINTER 2017 ❘ obsports.com The truth is that there's nobody like Tiger in professional golf. There never has been, never will be. Even those fans who didn't swear alle- giance to Tiger Woods were inex- orably drawn to watching him play. • • • MOVING THE NEEDLE Consider the broadcast ratings for when Woods finally teed it up fol- lowing 15 months away from tour- nament golf. It was at his own Hero World Challenge in The Bahamas, a non-official, though PGA Tour-sanc- tioned event that featured 17 play- ers. On a Thursday in early December, 2016, Golf Channel re- ported a 190 percent increase in viewership from the 2015 event where Tiger was absent. It was the most-watched first round of any tournament since the British Open. I'll acknowledge that there was incredible pent-up demand from golf fans just to see Tiger's come- back after so many months away. That would explain the first-round viewership totals. Once the novelty had worn off, however, the numbers didn't dimin- ish. People like watching 41-year- old Tiger Woods play golf. Perhaps the reason why was best expressed at the Hero event by 23-year-old Jor- dan Spieth: "Even with Tiger, every time we set expectations, he exceeds them." • • • THE LEGEND GROWS Even before Tiger Woods' "Hello, World" pronouncement in 1996 as he turned professional, he had been exceeding expectations. Woods was a child prodigy, fa- mously hitting putts with Bob Hope on the Mike Douglas TV Show at the age of 2. He dominated as a kid, first breaking 80 at age 8, winning six Junior World Championships and then capturing three consecu- tive U.S. Junior Championships, a feat never before accomplished. After that, he won three consecutive U.S. Amateur Championships, all featuring down-to-the-wire heroics. In an early Masters appearance as an amateur, Woods' play elicited a comment from Jack Nicklaus that "Tiger will win more Masters than Arnold Palmer and I combined (10)." OK, so Woods has only collected four Green Jackets from Augusta. By anyone's standards, however, he's met and exceeded every legitimate expectation. He's won 79 PGA Tour titles, sec- ond only to Sam Snead on the all- time list. He's won 14 professional major championships, second only As fans we're transfixed by Tiger because we've seen him accomplish the impossible so many times over the years. ➞

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