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THE FAN EXPERIENCE
In addition to watching the world's best
golfers ply their trade, there are plenty of
other reasons to put The AmEx on your
January schedule – sunshine, great food
and exceptional drinks among them.
The Turn is an exciting fan zone between
the Stadium Course's first tee and ninth
green, featuring a large LED screen
broadcast of the tournament, food and
beverage options, and a pop-up shop
offering The American Express apparel
and other merchandise.
Fans can partake in the best beverages
and viewing locations at the Casamigos
Fan Deck (eighteenth fairway),the
Bushmills Whiskey Lounge (ninth green
and tenth tee) and the Corona Premier
Par-Tee Lounge overlooking the first tee
and the driving range.
And for the true die-hards who want to
follow their favorite players from hole to
hole, you can get a front-row seat outside
the rope line on nearly every fairway.
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UNIQUE DESERT SETTING
While many parts of the country are
under a blanket of snow in January, the
Coachella Valley's weather that time of
the year is typically impossible to beat.
Even if golf is not your thing, there aren't
many better ways to spend an afternoon
than soaking up the sun, sipping a cold
beverage and looking out over the water
at Alcatraz with the majestic Santa Rosa
Mountains as a backdrop.
The American Express offers a fusion of
premier golf and A-list entertainment set
against the picturesque backdrop of the
Coachella Valley. Far beyond a mere golf
tournament, this event is a vibrant
celebration that crafts memorable
moments in the radiant California desert.
