OB Sports Golf & Leisure

l APPAREL OB SPORTS GOLF & LEISURE x FALL 2017 x obsports.com WHAT'S NEW! SWINGING IN THE RAIN F ootJoy recently unveiled its revolutionary new Tour LTS rain jacket with lightweight construction that has five panels and six seams to reduce bulk and improve mobil- ity throughout the golf swing. The jacket also features a temperature regulating fabric called ThermoLite, which is made up of hollow core fibers that trap heat or release heat depending on the conditions. It is constructed to stretch and move with your body, and is incredibly quiet throughout the swing. .................................................... > WATCH the video here. skills and style preferences. We also offer more golf shoe sizes than any other brand. ••• Why is FootJoy such a popu- lar brand and to what do you attribute to the com- pany's success? We are an au- thentic golf brand that focuses exclusively on the game of golf. We pride ourselves in de- livering the best products and service to make every day playable for the core golfers. ••• What are some of the most significant changes you've seen in the shoe and apparel industry over the last few years? I would say how the consumer's preferences for in- novation has evolved. Today's players are much more edu- cated than in the past, and they expect and need a rela- tionship with the brands they are loyal to. Their thirst for "new" is what has driven the constant evolution of our footwear and apparel. The technology that is available today that wasn't there three to five years ago is amazing. ••• What are some of your top priorities at FootJoy in the coming months? We are com- mitted to continuing to pro- vide performance products that enhance the enjoyment of the game. ••• What are some of the new FootJoy products that you're most excited about? The new DNA Helix and Pro SL are two very successful men's footwear products that are in the market today. I am very excited about a new, ulti- mate performance golf shoe that is being introduced in early 2018. Our ladies foot- wear line delivers many op- tions that will appeal to every type of consumer. It's impor- tant to note our women's line is not just a "takedown" from our men's collection. Every women's shoe category was designed and developed for women based on specific input from women. ••• What advice do you have for golfers who are considering purchasing a new pair of golf shoes? First and fore- most, make sure you get fit. Through thousands of fittings we've conducted around the world, we have found that around 70 percent of people wear the wrong size golf shoe. Wearing the wrong size can lead to discomfort and dimin- ished performance. So before you buy any golf shoe, make sure you get properly fit to the correct size. ••• Is there anything else you would like to add? One of our primary goals moving for- ward is to connect, engage and inspire golfers 24/7, so if you are on Facebook, Twitter or Instagram, check out FootJoy for all of the latest news, Tour player content and product information. .................................................... > VISIT FootJoy online. "Before you buy any golf shoe, make sure you get properly fit to the correct size." << marc feocco, fJ Director of sales & management Groups

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