WORLDWIDE GOLF INSIDER

February / March 2017

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INSIDE WORLDWIDE GOLF SHOPS The Worldwide Golf Shops Insider is produced in association with Inside Golf Media. For inquiries, click here or call (949) 600-8668. ver.indd 1 12/1/1 ver.indd 1 12/1/1 ver.indd 1 12/1/1 ver.indd 1 12/1/1 ‰ what's new An inside look at the latest TaylorMade M1 and M2 drivers, Titleist Pro V1 and Pro V1x golf balls, Callaway Epic drivers, Ping i200 irons and Glide 2.0 wedges, and much more! ‰ in the bag The new year brings major changes in equipment and apparel for top tour professionals. ‰ your game State-of-the-art technology and top fitting professionals can make a world of difference in helping to improve your performance. ‰ apparel 5 new shoes to help you enjoy the walk the next time you tee it up. ‰ insider Q&a SkyGolf CEO Richard Edmonson brought handheld GPS to golf. eXtra! check out the worldwide golf shops blog posts Keep up to date on all the latest news and information about the world of golf with the highly informative Worldwide Golf Shops blog. You'll find engaging posts about new equipment and product launches, store events, Tour news, how-to videos, and equipment advice from the ex- perts. You'll also find valuable information to help guide you through your next golf purchase. click here to visit the blog. what's inside the wgs insider show stoppers The annual PGA exhibition in Orlando did not disappoint B illed as the largest golf industry event of its kind in the world, the 64th PGA Merchandise Show held at the end of January in Orlando, Florida, once again did not disap- point – both in terms of all the new products that were on display as well as the buzz surrounding some of the biggest names in professional golf. When all was said and done, more than 40,000 golf industry professionals from all 50 states and 84 countries were introduced to the newest products, trends and technology from more than 1,000 golf companies and brands. Gear that caught my eye included TaylorMade's 2017 M1 and M2 drivers, the new Epic drivers from Callaway and the latest from Cobra. As always, Titleist made a big splash with its updated Pro V1 and Pro V1x golf balls. There was also plenty of excitement around all of the new signings on the professional tours, such as Tiger with TaylorMade, Michelle Wie with Callaway and Bubba Watson with Volvik. You can read about all of this and much more in this edition of the Insider. But before I let you go, I'd like to thank you the golfer. One of my big takeaways from the show centered around the fact that rounds are up because people are playing more golf, which is having a very positive impact on morale throughout our industry. And that's because of golfers just like you. AL MORRIS, President, Worldwide Golf Shops ENTER TO WIN! CLICK HERE to enter into a drawing to win a new Callaway Great Big Bertha Epic driver!

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