October / November 2016

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INSIDE WORLDWIDE GOLF SHOPS The Worldwide Golf Shops Insider is produced in association with Inside Golf Media. For inquiries, click here or call (949) 600-8668. ‰ peak performance Roger Dunn Golf Shops Superstore unveils new state-of-the-art fitting studio featuring Titleist equipment. ‰ steel surprises New releases from Callaway, Cleveland, Honma, Ping and Mizuno. ‰ reality check New Golf Channel series puts drivers to the test. PLUS: How to choose a driver that's right for you. ‰ read all about it! The Clubhouse will be a central gathering place for everything in golf news, equipment, instruction and more. ‰ distance control How to determine which putter length is right for you. ‰ gridiron greats Logo golf products are a great way to share your passion for the game. eXtra! check out the worldwide golf shops blog posts Keep up to date on all the latest news and information about the world of golf with the recently launched Worldwide Golf Shops blog. You'll find engaging posts about new equipment and product launches, store events, Tour news, how-to videos, and equipment advice from the ex- perts. You'll also find valuable information to help guide you through your next golf purchase. click here to visit the blog. what's inside the wgs insider farewell to the king Arnold Palmer's impact on the game is immeasurable E very era has its marquee player. From Bobby Jones to Ben Hogan to Jack Nicklaus, these are golfers who defined their generations. The same cannot be said for Arnold Palmer, who passed away on Sunday, September 25 at the age of 87. That's because Arnold Palmer's impact on the game can't be limited to a single generation. His impact, popularity and appeal span generations. He put golf on the map. Made it cool and accept- able for the masses. He was Tiger Woods before there was a Tiger Woods. I never got to meet Arnold Palmer. And yet I have more memories of him than I can count. I suppose the same can be said for many of us. With an artful blend of skill and charisma few athletes have ever displayed, he had an incalculable influence on the game. He was golf's first folk hero, connecting with his army of fans in a way that had never been seen before – and hasn't been seen since. And while his accomplishments on the tournament stage are the stuff of legend, his success wasn't limited to his superior play. Upon being awarded the Presidential Medal of Freedom in 2004 – the first golfer ever to do so – he was praised not just for his impact on American sports, but for his impact on American character. The King may be gone, but his influence on the game will continue for generations to come. AL MORRIS, President, Worldwide Golf Shops Following in dad's footsteps, a young golfer leaves Edwin Watts with his own set of clubs. child's play

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