ver.indd
1
12/1/1
ver.indd
1
12/1/1
ver.indd
1
12/1/1
ver.indd
1
12/1/1
bridGestone tour b series
rollinG out the renovations
YOUR GAME
< New balls
from Bridge-
stone offer
distance
and feel.
b
ridgestone players: Get ready for a
whole new roll.
With increased focus on factors be-
yond swing speed, Bridgestone brings
forth four reimagined golf balls across
its popular Tour B Series this month.
"We've completely renovated the
line," says Adam Rehberg, Golf Ball Fit-
ting, Events & Partnerships Supervisor
for Bridgestone. "Each model has been
redesigned and re-innovated to give the
consumer what they need."
With the new balls, Bridgestone has
placed increased attention on spin,
launch and carry characteristics.
Made for low-to-mid handicappers,
Bridgestone's Tour B RX and Tour B
RXS models appeal to long-ball hitters.
"These balls are still a tour, urethane
product, but a little more driven toward
distance," Rehberg says.
Redesigned for better players, the
Bridgestone Tour B X and Tour B XS
balls hit the shelves with some serious
touch.
"These balls are really designed with
feel in mind," Rehberg said. "The play-
ers who use these are better golfers who
control trajectory and are looking to hit
shots tight; scoring is really a premium
to these players. When we've done our
studies, feel is really the thing these bet-
ter players are looking for."
> CliCk here to shop now.
