WORLDWIDE GOLF INSIDER

December 2016 / January 2017

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HOT GEAR SMASH HITS 4 breakthrough clubs highlight best of 2016 T his past year we've seen some of the most innovative and game-changing break- throughs ever in club de- sign from the industry's biggest players, including TaylorMade, Callaway, Cleveland and Ping. From drivers to irons to wedges, equip- ment makers have pushed the envelope when it comes to pro- viding golfers with more distance, accuracy and ball control. Here's a look at some of the best from 2016 >>> CALLAWAY GOLF FUSION DRIVERS Callaway's Fusion drivers were designed with cutting- edge, outside-the-box think- ing featuring a breakthrough in multi-material construc- tion. "These drivers are very, very good. They just came out a few months ago, and they're a great gift item," said Kerry Kabase, longtime vice president of purchasing at Edwin Watts and now a con- sultant for Worldwide Golf Shops. "Fusion has been a name Callaway has used in the past. These drivers have gotten a lot of good reviews from customers, and some Tour players are already hav- ing success with them." > CLICK HERE to shop now. CLEVELAND GOLF RTX-3 WEDGES Three key technologies are incorporated into the RTX-3 wedges: an updated hosel with a micro-cavity inside that redistributes weight; Feel Bal- ancing technology that takes weight from the hosel and moves it closer to the center of the hitting area; and up- dated laser-milled tour zip grooves that are narrower and deeper. "The Feel Balancing technology and the sweet spot that's more in the center of the face make them easy to hit," said Joe Judd, District Manager for the ,ve Utah- based Uinta stores. "They're very forgiving, and they hold the greens really well." > CLICK HERE to shop now. PING iBLADE IRONS Unveiled at the Players Championship in May, these irons don't look like the cav- ity-back game improvement irons that have helped make Ping one of the most recog- nizable club on the market. But while the iBlade oers the soft feel of traditional blades, they are forged dierently, which increases the forgive- ness and the distance. "These are great irons. Love them!" said Uinta's Joe Judd. "They just have a really nice look. They're for a mid-handicap to a better player, but they're also very, very forgiving irons. The feedback from customers has been really positive." > CLICK HERE to shop now. TAYLORMADE M1 & M2 DRIVERS The "M" stands for Multi- Material technology, which utilizes an ultra-thin, high- strength crown that moves weight lower and further back on the sole for more eQcient power transfer, greater ball speed, and added distance. "The M1 is a great driver. Made for the slightly better player, it's a top-of-the-line product," said Matt Warner, Store Manager at the Vans Frank Lloyd Wright Superstore in Scottsdale, Arizona. "The M2 is a great driver that ,ts everybody who plays golf. It's very versatile for every type of game out there. It's really well-rounded for all players." > CLICK HERE to shop now. CLICK HERE TO SHOP WORLDWIDE GOLF SHOPS' LINE OF CLUBS

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